Paid Advertising for Brokers & M&A Advisory Firms · Not Cold Email · Not Lead ListsPaid Ads for M&A Firms · Not Cold Email

Stop Waiting for Referrals. Build a Proprietary Pipeline of Future Sellers in 90 Days. If It Doesn’t Work, You Don’t Pay.

Not cold email. Not a lead list. We run paid advertising under your brand and put the owners most likely to sell on your calendar. We map your market and show you the plan before you pay anything.

Every application is reviewed personally before any work begins.

★★★★★ Trusted by M&A firms across the US · Campaigns built and run for
MVF Checkout.com Savills Jim Carroll, Business Broker ERC Helpdesk Ecommerce brand
Built For

Established firms with a team, closing transactions and ready to grow.

The Start

A bespoke map of your owner market, before a dollar of campaign spend.

Your Risk

If the pipeline does not deliver sellers, you do not pay. The research is free either way.

Not For

Solo operators, new advisers, or anyone shopping for cheap leads.

 Before You Read On

This is not cold email.

No lists. No sequences sent in your name. No call centres. We run paid advertising under your brand. Owners who are thinking about selling raise their hand, and the ones who fit book onto your calendar. We are the paid advertising specialists for M&A firms. That is what we do.

01The Problem

Referrals are valuable. They are not a growth strategy.

A pipeline built on chance

Existing relationships. Sporadic introductions. Local reputation. An owner calling at exactly the right moment. All of it is real, and all of it produces. But none of it is predictable, and none of it is yours to turn up when you want more.

Your future sellers aren’t in it

The owners who will sell in the next three years are already in your market, running their companies, weighing their options in private. Most have never heard your firm’s name. The issue was never your ability to execute. It’s that your next mandates are not yet in your pipeline.

First contact wins

While your origination waits on the referral chain, competitors and platforms are free to reach those same owners directly. The adviser who starts the conversation first shapes the process, the expectations and, usually, the engagement.

Most of your future sellers are not yet in your pipeline.

We put them there.
02The Offer

Know exactly where your next mandates will come from.

The end state is a pipeline your firm owns: a steady flow of owner conversations in the market you choose, arriving whether or not anyone refers you. Sellers reaching out to your firm first, before your competitors know they exist. That’s what you’re applying for.

Here’s how it works, from the start. You apply below. If your firm qualifies, we sit down for a short diagnostic call about your transaction profile, your economics and the owner market you want to grow in. That call costs nothing and commits you to nothing.

If we both see a real opportunity, we do the groundwork, then we build and run the pipeline itself over 90 days: the message that reaches the right owners, the private page that earns their trust, and the follow-up that books them onto your calendar. Before anything launches, you’ll know exactly:

01
Who your future sellers areThe sectors, geographies, revenue bands and owner profiles worth pursuing, and how many owners sit inside them.
02
Which owners to reach firstThe segments most likely to sell, and the succession triggers behind them.
03
What you’re up againstHow other advisers and platforms are working your market, and where the gaps are.
04
What makes owners respondThe messaging themes and offers that get a real owner to raise their hand.
05
What the economics look likeThe channels that make sense for your market, and what a mandate opportunity should cost.
06
Exactly how the 90 days runThe step-by-step deployment we execute, week by week, once you approve it.
If it doesn’t work, you don’t pay. The research is free and you see the exact 90 day plan before you commit. If the pipeline does not put qualified sellers in front of your firm, you do not pay. Everything we build is yours to keep.
Working with Clearscope
Working with a typical agency
We study your market before recommending anything
You get pitched a package on the first call
Campaigns aimed at named owner segments in your market
Broad targeting, and hope the right people see it
Measured on seller conversations and mandates
Measured on clicks, impressions and reach
If it doesn’t work, you don’t pay
A retainer whatever happens
Every asset and insight belongs to your firm
The accounts and assets stay with the agency
03How It Works

Research first. Deployment second.

01

Origination diagnostic

A working session with your team: your ideal transaction profile, current mandate sources, fee economics, execution capacity, and the owner market you want investigated. If we both see a real opportunity, the research begins.

02

Seller-market research

We research and evaluate the proposed market. The objective is to determine whether a credible opportunity actually exists, not to justify a predetermined campaign. If it doesn’t, we say so and you walk away.

03

Strategy presentation

We present the market opportunity, the priority segments, positioning and messaging, the recommended channels and the campaign economics, alongside the proposed 90-day deployment and its investment.

04

The 90-day pilot

Where both sides agree the opportunity is viable, Clearscope builds and operates the recommended campaign, and the first owner conversations start reaching your team.

The 90-day structure.

The exact deployment is determined by the research. The structure is always the same: build it properly, put it in market, and refine it on live data.

Month 01

Build

Market segmentation, data, positioning and messaging. Campaign assets, infrastructure and tracking, built around the segments the research identified. You approve everything before launch.

YouOne strategy session. Approvals.
UsResearch, build, everything else.
Month 02

Launch

Campaign deployment and initial market coverage. Owners in your priority segments start seeing your firm, and the first qualified conversations reach your team.

YouTake the first owner conversations.
UsLive in your market, refined weekly.
Month 03

Optimise

Follow-up, retargeting and messaging refinement. Pipeline development on live data. The objective isn’t a short burst of leads: it’s the foundations of a repeatable, proprietary origination capability.

YouOne pipeline review.
UsOptimising toward mandates.
04The Outcome

The goal is not more leads. It is proprietary seller conversations.

Mandates come from one place: sitting across from owners who are considering a sale. Your firm already wins those meetings. What it can’t control today is how many of them happen, and who gets there first.

That’s what this changes. We build and operate the origination infrastructure; your team stays on advisory conversion, client relationships and execution. Progress is measured in the numbers that lead to fees, not impressions.

Conversations.Qualified owner engagement: valuation conversations, exit-planning discussions, seller meetings.
Pipeline.A growing, long-term nurture pipeline of owners who now know your firm, warming until they’re ready.
Mandates.Opportunities entering your advisory process, and engagements attributable to the programme.
05Visibility

Complete visibility through the Origination Room.

Every client gets a single, central view of the market being covered, the work being completed and the opportunities being created. No mystery, no monthly PDF theatre.

Market research & segmentsThe full study, the owner universe and the priority segments being worked.
Campaign assets & approvalsEvery owner-facing asset, staged for your approval before it runs.
Live activity & milestonesWhat’s running now, what ships next, and where the campaign stands.
Owner engagementWho’s responding, from first touch through qualification.
Meetings & pipelineValuations, seller meetings and opportunities progressing toward mandate.
Attribution & reportingWeekly reporting tied to the numbers that lead to fees.
06FAQ

Before you apply

Because this only works when we’re selective. We take on engagements where we believe the market can genuinely produce mandates for the firm, and we turn down the ones where we don’t. The diagnostic call exists to establish which one yours is, before either side commits to anything.

Signed mandates depend on your proposition and your team’s ability to close, so nobody can honestly guarantee them. What we stand behind is delivery: if the pipeline does not put qualified sellers in front of your firm, you do not pay. The research is free either way, and if it tells us your market can’t support the system at all, we say so before anything gets built.

No. We do not buy lists, we do not send cold email in your name, and we do not use call centres. We run paid advertising under your brand. Owners who are thinking about selling raise their hand, the ones who fit your criteria book onto your calendar, and you see every number along the way. We are the paid advertising specialists for M&A firms. That is what we do.

Whatever it means for your firm. Deal size, sector, geography, revenue, ownership structure: we agree the criteria with you before launch, build them into the application owners fill in, and only owners who pass reach your calendar. A qualified conversation for a $50M advisory firm and a $2M brokerage are different things, and the system is set up for yours.

No. Every piece of content is approved in writing by your firm before it runs, you can change or pull anything at any time, and we keep records of what ran and when. Our agreement sets this out in full and we are happy for your counsel to review it before you commit.

Only the ones the research justifies. Depending on your market, the deployment may combine targeted owner outreach, paid social, search, database reactivation, owner education content, retargeting and email nurture. We don’t force every client into the same template, and we don’t recommend a channel because it’s the one we like selling.

It depends on your market and the deployment the research recommends. We walk through the engagement structure and the investment on the diagnostic call, before you commit to anything. No long-term contract, and you keep every asset we build.

No. Where the opportunity is viable we’ll present the recommended 90-day deployment, but your firm is under no obligation. The research, the segments and the plan are yours to keep either way.

Your next sell-side mandate is already in your market.

The only question is whether your firm reaches that owner first. Apply, and we map the market, the strongest segments and the exact 90 day plan before you pay anything.

Apply to Build Your Seller Pipeline
If it doesn’t work, you don’t pay · Applications reviewed personally